Custom influencer strategies that accelerate your brand

Pixly is a full-service marketing agency specializing in authentic influencer activations across YouTube, Instagram, TikTok, and Twitch.

Our experienced team delivers successful marketing campaigns by building custom influencer strategies, providing data insights, and managing end-to-end campaign operations. We’re powering the influencer marketing programs for some of the largest globally recognized brands in the world.

Experienced Team

Pixly has launched over 4,500 unique influencer activations. Our many years of influencer marketing experience eliminate the guesswork of selecting the right influencer for each campaign. Using Pixly’s insights-based matchmaking tools and historical performance metrics, we surface highly relevant influencers at the most competitive prices on the market.

Best in Class Performance

The leading brands choose Pixly because of our unmatched results. We operate as an integrated extension of your marketing team and we’re committed to driving the most value to our brand partners. Our deep understanding of performance marketing and user acquisition allows us to build strategies that align with your direct response objectives.

Rapid Scale

Our streamlined campaign process makes it super easy to manage, scale, and measure your influencer activity. The Pixly team handles all of the heavy lifting so you can focus on the results. Pixly provides transparent measurement reporting for each influencer campaign that can be accessed from our partner dashboard or API. Our proprietary tracking and reporting solution allows us to scale quickly, within budget.

Hands-on strategists

We work one-on-one with our clients to build custom influencer strategies from the ground up that will achieve the target KPIs. With your input, we develop the full campaign scope such as creative concepts, relevant platforms, unique influencers, and budget planning. Your dedicated Pixly team will execute the influencer activations from the approved strategy.

Campaign Lifecycle

Identify

We source the most relevant influencers using our insights-based matchmaking tools and historical performance metrics.

1

Approve

You evaluate and select the influencers that you want to work with.

2

Create

Approved influencers receive the campaign brief and film their sponsored content.

3

Review

Each sponsorship draft is shared for approval. We facilitate edit requests, coordinate publish dates, and ensure FTC compliance.

4

Publish

Influencers post their sponsored content and include tracking links for measurement.

5

Monitor

Monitor real-time campaign performance using analytics tools within the Pixly dashboard.

6

Trusted By

Case Studies

Epic Games

Fortnite is the world’s most popular battle royale game, developed by Epic Games. 100 players jump out of the Battle Bus onto an island collecting weapons and materials to fight until the last player stands. Fortnite is free to play and available on PC, PS4, Xbox, Nintendo Switch and mobile devices. Pixly has built, managed, and executed the influencer marketing strategy for Epic Games since the launch of Fortnite in late 2017. We’ve published over 1,500 unique influencer activations generating over one billion YouTube views helping catapult Fortnite to over 350 million players worldwide.

Phoenix Labs

Pixly is the exclusive influencer agency for Dauntless, the popular action role-playing game by Phoenix Labs available on PC, consoles, and Switch. Within Dauntless players hunt Behemoths, collecting loot to craft weapons and equipment to take down larger and more powerful Behemoths. Pixly has built, managed, and executed the influencer marketing strategy for Phoenix Labs since the launch of Dauntless in May 2019. We’ve published over 300 unique influencer activations helping catapult Dauntless to over 20 million players worldwide.

Warface: Breakout

MY.GAMES

MY.GAMES teamed up with Pixly for the influencer launch strategy for their new first-person shooter title, Warface: Breakout. Breakout is a competitive FPS set in the Warface universe available on PlayStation 4 and Xbox One with gunplay-focused and grounded gameplay inspired by classic Counter-Strike. Breakout focuses on a classic competitive game mode where one team has to plant and detonate the bomb while their opponents try to stop them. The rules are simple, but every match is a unique, heart-pounding battle of tactical wits.

Turo

Turo is a car sharing marketplace where guests can book any car they want, wherever they want it, from a vibrant community of local hosts across the US, Canada, and the UK. A pioneer of the sharing economy and travel industry, Turo is a safe, supportive community over 10 million strong with more than 350,000 vehicles listed and over 850 unique makes and models. Whether it’s a truck to help out on moving day, a Mercedes-Benz for a luxurious weekend away, or a classic VW bus for a picture-perfect road trip, Turo lets you book cars that are part of a story, not a fleet. Turo had never explored influencer marketing as a growth channel and needed an expert consultant to help them launch simultaneous activations at scale.

Manscaped

Manscaped is the leader in men’s grooming, providing precision-engineered tools, unique formulations, and accessories for an effective manscaping routine for the modern man. “We Save Balls™ with our intelligently designed products and through our philanthropic partnership and support of the Testicular Cancer Society.” Manscaped recently launched their latest version of their flagship product, the Lawn Mower 3.0. Looking to generate brand awareness and drive sales for their newest product, Manscaped looked to Pixly as an extension of their internal influencer marketing team to help drive these efforts.

Remnant: From the Ashes

Perfect World Entertainment

Perfect World Entertainment is a leading online publisher of live service games in North America and Europe. Founded in 2008, Perfect World Entertainment is known for creating and publishing titles based on well-known global entertainment franchises, such as Star Trek and Dungeons & Dragons. Perfect World was looking to partner with an agency that was not only an expert within the gaming industry but could also turn around a highly targeted influencer campaign on YouTube within a 7-day window to announce and promote their new Swamps of Corsus console DLC for Remnant: From the Ashes and drive sales across all platforms.